Most Popular NFL Team Websites (and Least Popular)

Here are the most popular NFL team websites – ranked from 1st to 32nd. It’s not much of a surprise that “America’s Team” tops the list and ranked #1 in traffic for all three statistics providers. The Titans came in last. Maybe Titans fans were so disappointed with the 2009 letdown – after a great 2008 season – that they just couldn’t bear to watch (or browse). I also thought it would be interesting to include the total dollar value rank for each team.

Popularity * Team Website Alexa Traffic Rank Quantcast Rank Compete.com Unique Visits Team $ value rank **
1 Dallas Cowboys 1 1 1 1
2 Indianapolis Colts 4 4 3 15
3 Philadelphia Eagles 2 7 5 7
4 Minnesota Vikings 12 2 4 31
5 New Orleans Saints 7 3 9 22
6 San Diego Chargers 5 5 10 24
7 Green Bay Packers 11 8 2 17
8 Pittsburgh Steelers 6 9 7 16
9 Chicago Bears 3 10 12 9
10 New England Patriots 13 6 8 3
11 New York Jets 10 12 6 5
12 Washington Redskins 9 11 14 2
13 Cincinnati Bengals 8 14 15 21
14 Baltimore Ravens 16 15 11 11
15 New York Giants 15 22 13 4
16 Buffalo Bills 14 18 18 26
17 Denver Broncos 19 17 17 10
18 Cleveland Browns 24 16 20 13
19 Oakland Raiders 26 13 21 32
20 Miami Dolphins 22 20 19 18
21 Arizona Cardinals 23 23 16 23
22 Seattle Seahawks 25 19 23 20
23 Tampa Bay Buccaneers 18 28 24 8
24 Houston Texans 28 21 22 6
25 San Francisco 49ers 17 25 32 27
26 Jacksonville Jaguars 20 32 27 29
27 Carolina Panthers 27 27 26 12
28 Atlanta Falcons 21 31 28 30
29 Kansas City Chiefs 31 29 25 14
30 Detroit Lions 30 26 30 28
31 St Louis Rams 32 24 31 25
32 Tennessee Titans 29 30 29 19

* These rankings are based on traffic rankings provided by Alexa and Quantcast, and unique visitors provided by Compete.  The numbers generally reflect the 2nd half of the 2009-2010 NFL season. As I’ve talked about here, Alexa and other traffic ranking providers can be pretty inaccurate.  But I needed some metrics to work with – otherwise the Ravens would be at the top of the list and the Steelers would be at the very bottom!

** Team $ valuations by Forbes, 2009

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One Response to “Most Popular NFL Team Websites (and Least Popular)”

  1. Rick$

    Surprised to not see the Steelers bandwagon – I mean Nation – higher up the list. I guess Jerry Jones get’s what he pays for – the most traffic (i.e. fans).

    It used to be that many of the NFL websites were designed and developed by third party Web shops. Seems like most of the are built by internal NFL IT/Web staff now.

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